Sharon Moss – A Legacy of Luxury, Leadership, and Local Impact

There are few names in Lafayette that carry the legacy and elegance of Sharon Moss, owner of Mercedes-Benz of Lafayette. As one of the rare woman-owned luxury auto dealerships in the country, Sharon Moss has built more than just a successful business—she’s built a community cornerstone, defined by excellence, resilience, and heart.

Sharon Moss’ journey didn’t begin in the showroom of a high-end dealership. It began in a small town in Oklahoma, where she was raised in a tight-knit Lebanese Greek Orthodox family, surrounded by tradition and entrepreneurial spirit. Her father, a self-made businessman who rose from humble beginnings, owned car dealerships, clothing stores, and grocery stores—and from him, she learned the value of hard work, service, and integrity.

Finding a New Home in Acadiana
Sharon moved to Lafayette with her late husband, Billy-Jack Moss, in the late 1970s. Together, they opened Moss Motors in 1979, planting the seeds of what would grow into a renowned family-run dealership. Sharon quickly fell in love with the region—the music, the culture, the dancing, the diversity, and the joie de vivre that defines Acadiana.

“I did love it here,” she reflects. “I love the way of life, the people, the way everyone mixes together. It felt like home.”

But life took an unexpected turn when Billy-Jack passed away just ten years into the business. Suddenly, Sharon was not only navigating the loss of her partner, but also the enormous challenge of keeping their dealership afloat in a male-dominated industry—where many wrongly assumed she was just a figurehead.

From Grief to Grit
In the face of adversity, Sharon didn’t back down. When outside forces tried to take over the dealership, assuming she wouldn’t fight back, Sharon tapped into her inner strength—and the support of those who believed in her and her late husband. “They had my back,” she says. And she had the grit to push forward.

What followed was nothing short of remarkable. Sharon took full ownership of the dealership, refined its operations, and grew its reputation. Years later, she made the bold decision to sell the Honda side of the business and focus exclusively on the luxury experience offered by BMW and Mercedes-Benz, ultimately establishing Mercedes-Benz of Lafayette as a trusted and respected name in South Louisiana.

The Business of Excellence
Today, Mercedes-Benz of Lafayette is known not just for its world-class vehicles, but for the exceptional service, hospitality, and care that reflects Sharon’s values. With nearly 100 employees, her leadership continues to set the tone—combining the high standards inherited from her father with a distinctly personal, Southern charm.

From the moment customers walk in, they are treated not as transactions, but as guests. The business is driven by a simple philosophy: treat people well, and they’ll keep coming back.

Beyond the Dealership
While many know Sharon as a force in the automotive world, her influence extends far beyond the showroom. A passionate supporter of the arts, Sharon’s love for music, theater, and performance dates back to childhood. She grew up singing, dancing, and performing in plays, even taking on acting roles with the Abbey Players later in life.

Her connection to the arts is more than nostalgic—it’s personal. Sharon understands that art enriches lives and brings communities together, which is why she has long been a patron of local cultural organizations and events.

She was recently named a 2024 Pelican Ball honoree, a recognition that genuinely surprised her. “I don’t give to be recognized,” she says. “I give to causes I believe in, because it feels good to give back.”

Whether she’s underwriting a charity gala, supporting youth programs, or championing animal welfare causes, Sharon gives with her whole heart. “I’m all about community—simple as that,” she says.

A Life of Purpose and Passion
From her extroverted personality to her entrepreneurial drive, Sharon Moss is a woman who lives with intention. Her favorite kind of cocktail party? One where she walks in knowing no one and walks out knowing nearly everyone. Her favorite kind of business? One where relationships matter, loyalty is earned, and giving back is second nature.

But through it all, Sharon credits her faith as her anchor. It’s what has kept her strong in her darkest moments and what continues to guide her in all she does.

As a businesswoman, philanthropist, and neighbor, Sharon Moss is more than just the face of Mercedes-Benz of Lafayette—she’s a symbol of strength, elegance, and unwavering community spirit.

Visit Sharon Moss and her team at Mercedes-Benz of Lafayette. Explore luxury vehicles, unmatched service, and a dealership experience designed around you. Because in life and business, excellence isn’t just a standard—it’s a legacy.

To Contact Mercedes-Benz of Lafayette:
(337) 202-5582
6142 Johnston Street
Lafayette, LA
www.mboflafayette.com
FB: Mercedes-Benz of Lafayette
IG: mercedes_benz_of_lafayette